How to kick-start sales in emerging markets

Friday, 05 August 2016


In order to kick-start sales in a new country, it is good to know how to approach a client and book a meeting. This goes for all the countries, but booking introductory sales meetings in the emerging markets has own specifics.

Booking a meeting in Nordic, Baltic, and the majority of other developed countries is easy. Another story is if you are trying to book a first meeting in the emerging market. Today I will write a few tips on how to book meetings in e.g. Russia, India...

The next financial crisis: where to invest?

Monday, 06 June 2016


This post is part of our "The next financial crisis is just around the corner" blog post series. 

As an investor, where should you be in this type of market situation? The voices suggesting a strategy based on high leverage and waiting for the hyperinflation to eat up that debt has fortunately died out the last year. But should you then just be holding cash and gold waiting for the crash?

While some analyst now actually advocate this type of approach, it is very unlikely to be able to...

The next financial crisis: is positive scenario still possible?

Friday, 20 May 2016


This post is part of our "The next financial crisis is just around the corner" blog post series. 

The more positive scenario is that the coming years show that the USA’s 3,5 trillion USD (Bloomberg 16.9.2015) quantitative easing program really worked and the country returns to a normal GDP-growth and positive inflation scenario (possibly even hyperinflation). In this scenario, the US economy is strong enough to handle slightly higher interest and currency exchange rates without it hurting its...

The next financial crisis is just around the corner: How should you prepare?

Monday, 09 May 2016

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In a recent interview (TE 1.4.2016) MIT Professor Bengt Holmström said that nobody understands what is going on in the global economy right now. Neither him, nor the presidents of the Federal Reserve nor ECB can tell you what the outcome of current money-printing experiment will be. In an unprecedented situation, all major central bank interest rates are close to zero, and the a big part of the world is still struggling to get growth to pick up. At the same time money is printed to jump-start...

Cross-border M&A: Due diligence in the emerging markets

Thursday, 28 April 2016

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This post is part of our "Cross-border Mergers and Acquisitions" blog post series. 

Apart from the obvious capacity for making transactions a great deal of the success factors are related to language skills and comprehension of the relevant business culture. Due diligence tends to be emphasized by Nordic enterprises when making transactions in the emerging markets and invariably extends to...

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